Seasonal guides
What we did
- Strategy
- Research
- Digital Design
- Digital Development
- Web Development
Animation
Bringing a guide to life
Against creating something text-heavy, every effort was made to include bright and colourful animations and interactions throughout each phase of the guide.
Digital
Location-based content
As the user interacts with the guide, they start getting introduced to location-based content from past NCS candidates that are local to them, sharing their experiences with familiarity, right down to their local dialect.
UI & UX
Packing for success
One key feature of the guide was enabling candidates to get ready for their summer or autumn programmes by providing an interactive packing list which they could complete and email to themselves as they progressed.
Results
Every click counts
Throughout the NCS 2018 Summer Programme, there were a total of 85,278 users accessing over half a million pages. Over 300k interactions recorded on the site included 4,061 packing lists shared and 4,221 people taking the NCS Pledge.
Reliable, fast-working agency who combine creative initiative with technical brilliance. Always on hand with ideas and suggestions on how to make a project work best for me as the client. As an added bonus, alongside all of their many other positives, zen are also a pleasure to work with as incredibly decent, unfailingly helpful, and consistently funny human beings. Definitely recommend giving this team a go!